How To Change Upc On Amazon

For a multifariousness of reasons, a brand may need to update the UPC of a product on the Amazon marketplace. In this post we're going to intermission downwardly exactly how to become about this.

SKU, UPC, EAN, ASIN AND FNSKU - WHAT IS THE Deviation?

UPC stands for "Universal Product Code". Typically the 12-digit UPC is printed on the product packaging or characterization of each SKU as a barcode. European brands may use a EAN or "European Article Number", which is a xiii-digit barcode, in identify of a UPC.

A SKU must accept a UPC or EAN in social club to become listed on any Amazon marketplace.In one case the production listing has been created, Amazon will generate an ASIN, which is a "Amazon Standard Identification Number", a 10-character alphanumeric unique identifier that's used within the Amazon ecosystem.

On the right: Case of a UPC

In a higher place: Production description institute on the product listing. The ASIN for this product has been highlighted.

In addition, Amazon will also generate a FNSKU, which stands for "Fulfillment Network SKU". Each private SKU on Amazon volition exist assigned a single ASIN, but each ASIN may be sold by various dissimilar parties. Amazon uses the FNSKU to place the product equally belonging to y'all. And then when y'all get a sale they pull from your inventory, rather than from some other sellers'.

Higher up: Example of a FNSKU on an Amazon label.

WHY WOULD Y'all NEED TO UPDATE A UPC?

Here are a couple of common reasons why a brand may need to update a UPC on Amazon:

1. User error. When creating the product list incorrect UPC details were uploaded. An wrong UPC volition cause issues for Sellers trying to generate an FBA shipment or Vendors trying to fulfill a new PO.
   
2. New in-house labeling system. If you assign a SKU a new UPC in-house, you will need to inform Amazon of this update. For example, a brand may decide to use a different UPC for the same product sold in the Usa compared to Canada in order to better track inventory levels and sales.

INSTEAD OF UPDATING THE Wrong UPC WHY DON'T I JUST
CREATE A NEW PRODUCT LISTING?

At that place should be no indistinguishable listings on the Amazon marketplace. If you realize that a product list has an incorrect UPC the solution is not to simply create a new product listing. Eventually Amazon volition pick upwardly on the duplication and merge the listings which could result in the loss of valuable production reviews.

Another do good is that the same production will be linked by the same ASIN across multiple marketplaces. For example, let'south say Production A has 25 product reviews on Amazon.com. When Product A is launched on Amazon.co.united kingdom of great britain and northern ireland the ASIN will be the same beyond both marketplaces. Although Production A will kickoff with 0 reviews on Amazon.co.great britain, there is a bang-up feature which involves Amazon giving Britain shoppers insight about the product reviews from the US market place. This insight builds trust in the new marketplace and helps with conversion rates.

If you're using the wrong UPC in either Amazon market place the ASINs won't friction match and therefore yous won't be able to admission this "Most helpful reviews on Amazon.com" feature.

Note: if a SKU changes fundamentally in nature Amazon requires the seller or vendor to use a new UPC and create a new production listing. For example, if a model of wallet is fabricated out of Horween leather initially but this is updated to false leather, you cannot proceed to sell the simulated leather wallet nether the original Horween UPC, even if you lot update all the product listing info. This is because any existing client feedback on the list is a review of the Horween production, and information technology would be misleading to substitute in the simulated leather product in its place. Depending on the production category, you may exist able to add the faux leather SKU equally a child variation on the existing product listing, or you may need to create a make new parent product.

If in that location are simply slight changes to the nature of a SKU (i.due east. updated product packaging, new product insert), you are not obligated to create a make new listing with a new UPC. If you are ever in doubt nearly whether you are required to create a brand new listing we'd recommend talking with Seller or Vendor support.

WHAT IS BOBSLED'S PROCESS FOR UPDATING A UPC?

1. Offset by opening a case. Immediately later noticing the issue, open up a case in writing with Seller or Vendor support. Log in to your Seller or Vendor account, click 'Help' in the elevation right hand corner of the screen, and click 'Contact Us'. Write an e-mail to support explaining the issue. Information technology's of import to exist polite however at the aforementioned fourth dimension stress the urgency of the state of affairs. A expert fashion to practice this is to let Back up know that an incorrect UPC volition ultimately impact the Amazon customer feel in a negative way. We recommend attaching relevant screenshots and photos to your message as visual bear witness of the trouble.
   
2. Follow-up with a phone call, escalate accordingly. In some very rare instances your UPC issue volition get solved immediately. Just most of the time you'll need to follow upwards with more than cases and phone calls. On the phone information technology'southward more than likely that the first rep you speak with won't be able to help. It'southward important to exist persistent and ask Support to escalate the problem to someone who understands your result and tin can help.
   
3. Get the correct info from Support. Afterward several attempts you'll eventually get connected with a Support rep who'll be able to solve the trouble over the phone in real time. In our experience it volition have the Amazon arrangement 48-72 hours to recognize the correct UPC and information technology may take upwards to 5 days for the change to reverberate in the back-end of the product listings. We recommend asking the Back up rep to follow up after the call with a) screenshots of the update on the Amazon side and b) specific instructions on how to handle any related bug. For example, due to the incorrect UPC, a vendor may need to cancel a PO and await for a new one which volition announced one time the UPC has been correctly updated.
   
4. Check the problem has been solved, and then check once more. Finally, it'south important to triple-check that the changes made by the Support rep actually take upshot as planned. Even if the update was correctly implemented an Amazon glitch could disengage the change and you will likely need to re-open the case. Trying to connect with the same Back up rep who initiated the change is e'er recommended.

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Although it can be a painful practise, updating UPCs on Amazon is sometimes a necessity. To learn more about how Bobsled tin aid with this and other operational tasks please schedule an engagement below.

Source: https://blog.bobsledmarketing.com/blog/how-do-i-update-a-upc-on-amazon

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